Use of the “Core Location” feature v/s Advertising: Apple sets the rules of the game

core location

As mentionned by  Arnaud,  in Mac4ever’s blog,

the Core Location feature, in the iphone, to enhance applications with  location-based information such as local weather, nearby restaurants, ATMs..will not be accepted by Apple if used for adverising revenue purpose:

“If your app uses location-based information primarily to enable mobile advertisers to deliver targeted ads based on a user’s location, your app will be returned to you by the App Store Review Team for modification before it can be posted to the App Store”.

Apple n’entend pas laisser les développeurs utiliser les fonctions de géolocalisation offertes par Core Location sur l’iPhone à des fins publicitaires

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